What is the Cost of Digital Printing Press Solutions?

Owning and operating a digital label press may be more affordable. When making this purchase decision, we must look beyond the sticker price and evaluate the machinery. Decision-makers often look beyond the initial purchase price and consider the ongoing costs tied to uptime, media, labor, and more.

At first glance, label printing may seem cost-prohibitive, but for many businesses, digital label printing results in significant savings. Learn more about how a holistic view of digital printing press costs can reveal the real value of going digital.

Looking Beyond the Sticker Price

When purchasing a new digital printing press for your fleet, your initial focus will be on the sticker price, why wouldn't it be? Cutting upfront costs is always a top priority. After all, why pay more for something if the output seems the same?

With the SnapPress LP-1, you don't have to compromise on the cost of a digital printing press. Priced at about a third of the cost of other label presses on the market, the LP-1 combines affordability with precision. Its capabilities allow you to print only what you need, while built-in safeguards help ensure a perfect print every time.

Let’s break down how the SnapPress LP-1 delivers both upfront savings and long-term cost advantages for your business.

Media Efficiency 

Thanks to its digital printing capabilities and advanced technology, the SnapPress LP-1, powered by HP and equipped with an integrated raster image processor, delivers picture-perfect prints every time. This precision means fewer test sheets, less waste, and more efficient use of materials.

The LP-1 is also ideal for short-run jobs, allowing you to print exactly the quantity you need without wasting resources on unnecessary overages. It’s a smarter, more sustainable way to manage your media and your bottom line.

Uptime and Productivity

Every minute your press isn’t running is a minute you're losing revenue. Traditional presses often require lengthy setup times, adjusting plates, inks, and calibrations, which means valuable time is spent on non-productive tasks instead of printing. That’s time and money down the drain.

The SnapPress LP-1 was designed to solve this problem, minimizing downtime to maximize productivity. With no plates to adjust and the ability to queue up jobs for the day, it keeps your press running smoothly and efficiently. More jobs completed mean more money in your pocket, making the cost of the digital printing press more efficient in the long run. In a world where large-format presses might take days to complete a job, the LP-1 can accomplish such a feat in hours. 

The Cost of Labor

Digital printing presses don’t require the same level of training or technical expertise as traditional presses, making it easier for anyone on your team to specialize in the operation. Traditional presses often demand employees with specific backgrounds or prior experience, requiring more time and effort to train new hires. With digital printing, however, you can easily upskill your existing team without the need to onboard specialized employees.

The SnapPress LP-1, in particular, comes with a dedicated team of experts to guide your company through the onboarding process, ensuring your team becomes proficient with the technology quickly. 

Machine Maintenance 

Traditional printing presses can be unpredictable, and when something goes wrong, it can be difficult to pinpoint the issue or know how to fix it. This uncertainty often leads to wasted time, missed deadlines, and significant machine downtime.

The SnapPress LP-1 eliminates this frustration with an intuitive lightbar at the top of the machine. The lightbar changes colors to indicate the machine's status. A glowing red, for example, signals an issue. But don’t worry, the machine will automatically pause, and the tablet on the front will help you identify exactly where attention is needed. Not handy with repairs? No problem. Helpful guides and how-to videos are accessible directly on the screen, and the SnapPress support team is always available to assist if needed.

Can't resolve an issue quickly, Snap! out the print engine and replace it with a spare, having you back up to printing quickly. No waiting for a tech to show up days later and being down. Ship the problem child back to us, and we will send you a replacement. It's that easy.

Key Takeaways for Buyers

When it comes to the sticker price and the hidden costs, the SnapPress LP-1 wins by a long shot. It's essential to consider all operational costs when making a purchasing decision to get a full picture of the overall price. That's why SnapPress offers a cost calculator that breaks down the various inputs, helping you understand the true cost per label for your specific business.

Having this holistic view regarding digital printing press costs before making a decision is crucial for your bottom line. For commercial printers looking to integrate the SnapPress LP-1 into their existing fleet, it offers the best of both worlds. It allows you to handle short-run print orders at a fraction of the cost, making it the perfect complement to your current setup.

Ready to see the SnapPress LP-1 in action? Book a demo today and discover how it can transform your business with cost-saving, high-quality printing solutions.